Media Studies Curriculum Overview

Autumn 1 – 7 weeks

Autumn 2 -7weeks

Spring 1 - 6weeks

Spring 2 -  6weeks

Summer 1  - 6weeks

Summer 2 - 7weeks

Year10

Topic

Intro to Media

Serena Williams - Rise Beats (2016)

Wretch 32 - ‘Alright with me’ (2015)

TV Drama

Dr. Who ‘An Unearthly Child’ (1963)

Class – ‘Co-owner of a Lonely Heart’ (2016)

Adverts

OMO (1955)

Galaxy – Audrey Hepburn (2013)

NHS Represent – Give Blood (2016)

Music Videos

One Direction – History (2015)

Arctic Monkey’s – I bet you look good on the dance floor (2006)

Magazines

Tatler

Reveal

NEA: The brief for the NEA changes every year and is only release on June 1^st. Therefore, knowledge cannot be specific.

Assessment

Studenst will first analyse the meaning communicated through visual and technical code in an advert. For the final assessment they will combine this skills to also analyse how a music video represents people as stereotypes and countertypes. 

Students will be assessed on the meaning of key media terminology. They will analyse an extract for its use of genre conventions and the meaning that it conveys. They will write an extended essay comparing how the contexts of 1963 and 2016 influenced the narrative and character representation in Dr. Who and Class.

Students will be assessed on the meaning of key terminology. They will analyse how the OMO advert reflects the context of the 1950s. Then they will explain how the Galaxy advert uses stereotypes and countertypes to appeal to the target audience. Students will analyse the use of clothing and location in the NHS Represent advert.

Students will assess on the meaning of key audience terminology. They will explain the benefit and disadvantages of major and indie labels. They will apply ‘Uses and Gratification Theory’ to the Arctic Monkey’s video. They will explain how the 1D video is constructed to appeal to its target audience.

Students will be assessed on magazine conventions terminology. They will apply Propp’s character theory to the Reveal magazine front cover. They will analyse how class is represented on the cover of Tatler magazine.

Statement: 300 word statement of intent explaining the media product that they will make. How will the use media language, representation and appeal to the target audience.

Media Product: Create a media product that effectively uses media language, representation and would appeal to the target audience.

Autumn 1 – 7 weeks

Autumn 2 -7weeks

Spring 1 - 6weeks

Spring 2 -  6weeks

Summer 1  - 6weeks

Year 11

Topic

Online and Gaming

Kim Kardashian Hollywood

Lara Croft Go

Film

Dr. Strange

I, Daniel Blake

Radio

BBC Radio 1 – Tony Blackburn Launch show (1967)

Apple Beats 1 – Julie Adenuga (2015)

Newspapers – TBC (changes every year, released 1^st June)

The Times

The Daily Mirror

REVISION

Assessment

Students will need to define intertextuality and convergence. They will explain how games are regulated. They will analyse how femininity is represented in Lara Croft Go. They will evaluate where changes in technology have changes how women are represented and how women play games.

Students will need to define the terminology horizontal integration and explain the role of the BBFC. They will need to explain how Dr Strange was promoted and marketed. They will need to evaluate the statement: ‘In the media industry today it is essential for a film to have a big budget to be successful.’

Students will need to explain the role of the BBC as a public service broadcaster. They will analyse the Apple Beats 1 Julia Adenuga Show with Uses and Gratification theory. They will need to evaluate the statement: What factor most influenced the creation of the new radio stations: competition, technology or audience demands.